Paid Social Manager

PAID SOCIAL MANAGER

FirstPoint USA are a sports agency that creates scholarship opportunities to universities in the United States for talented sportsmen & women. As the Global leader in sports scouting & recruitment, FirstPoint work with over 2,000 US universities to increase their international reach and identify suitable sporting & academic talent on their behalf.

We are seeking a Paid Social Manager to add to a growing digital marketing team at our Glasgow offices. Your focus and passion will be to increase brand reach across all digital channels which, in turn, improve our digital footprint. The Paid Social Manager will implement our paid social strategy and promote highly engaging content across all digital channels.

KEY TASKS

  • Responsible for overseeing activity across all paid social accounts and ensuring that key KPI's are achieved including but not limited to Revenue, Cost Of Sale and Customer Acquisition Cost.
  • Optimising and executing campaigns to meet business KPI’s
  • Project managing all activity and processes required to proficiently run and create campaigns.
  • Reporting to a high standard to internal and external stakeholders
  • Regular reporting back to Executive Team on KPI's and other performance metrics, highlighting challenges and successes.
  • Innovating and progressing accounts beyond day-to-day BAU activity to ensure the digital team stays ahead of new developments across multiple networks.
  • Exploring opportunities and onboarding new networks as the business enters new territories to maximise potential for the brands in those locales.
  • Keeping up to date with trends, technology and marketing changes that impact their own channel and networks.
  • Leading on projects with tight deadlines to maximise opportunities

THE CANDIDATE

  • 5+ year minimum Paid Social experience
  • A self-starter who is highly motivated and passionate about social media and paid social.
  • High expertise level of Paid Social platforms and tools
  • Experience across multiple social platforms including but not limited to: Instagram, Facebook, Twitter, Snapchat, TikTok, and LinkedIn.
  • Excellent communication skills with the ability to explain, deliver insights and recommendations
  • High attention to detail.
  • Proficient data analysis and interpretation skills
  • Confident with a positive, proactive attitude.
  • Ability to work in a fast based always-on environment
  • Experience in sports is not essential, you do however have a genuine interest in sport.

THE PACKAGE

As well as a competitive salary, investment in your personal development, you will have the opportunity to enjoy a variety of benefits:

  • 43 days holiday (including bank holidays)
  • Plus, everyone gets their birthday off
  • Pension Scheme
  • Life Insurance
  • Flexible working

    Apply: Send your CV & Cover letter to andrew.kean@firstpointusa.com

    Apply Now