The Brown University Division of Athletics and Recreation announced today an innovative new partnership with FirstPoint USA designed to enhance collaboration between the Division and the international athlete recruiting agency, which helps identify opportunities for prospective student-athletes.
Through the multi-year agreement, FirstPoint USA now becomes the Official Recruiting Agency of Brown Athletics and Recreation and will be the first jersey patch sponsor in Bears history, placing their branding on the sleeves of Brown’s championship-winning men’s rugby uniforms.
“This partnership will be instrumental in elevating the recruiting profile and competitive positioning of Brown’s athletic programs,” Mencoff Vice President for Athletics and Recreation M. Grace Calhoun said. “We are delighted to forge this innovative partnership with FirstPoint USA and excited to see what we can build together.”
As part of the partnership, FirstPoint USA will serve as the presenting sponsor of a newly created original content series that will premier across Brown Athletics social media channels beginning this fall, adding creative storytelling to the partnership.
“Brown represents everything we value in the U.S. collegiate sport: academic excellence, athletic ambition, integrity, and a genuine commitment to the holistic development of student-athletes,” Andrew Kean, CEO of FirstPoint USA, said. “For FirstPoint USA, this partnership is a significant milestone. It aligns our international and domestic recruitment expertise with one of the most prestigious university brands in the world and provides us with a powerful platform to help talented student-athletes and families better understand the opportunities available through college sport.”
With FirstPoint USA now standing as one of the cornerstone partners of Brown Athletics and Recreation, the Bears will also gain access to FirstPoint’s industry-leading recruitment services, connecting elite collegiate prospects with the coaching staffs of Brown’s 38 NCAA Division I athletic programs.
“As an NCAA-certified agency founded in 2001, FirstPoint has spent more than two decades supporting aspiring student-athletes across 20+ sports and more than 40 countries. This partnership reflects what we believe is a first-of-its-kind model for collaboration between an NCAA institution and an international collegiate sports recruitment agency, helping extend the global reach of Brown Athletics and its respective sports programs while supporting coaches in identifying the next generation of Brown Bears,” Kean said.
Founded in 2001, FirstPoint USA is an NCAA-certified college sports recruitment and university admissions consultancy, supporting aspiring student-athletes and families around the world as they pursue academic and athletic opportunities in the United States. Working across more than 40 countries and 20+ sports, FirstPoint provides guidance across athletic recruitment, academic positioning, eligibility, admissions, financial aid, and ongoing pastoral support. Through its global network of athletes, families, schools, clubs, federations, and university programs, FirstPoint helps connect academic & sporting talent with best-fit college opportunities while promoting the life-changing value of the student-athlete experience.
